Ivor Williams leads the design studio, Being and Dying at Fabrica, in Italy. Being and Dying researches and investigates current approaches to life and death, through experimental design. Including; broader issues around health and the environment, preventative and holistic healthcare, to challenge the notion of death in stark opposition to life.
The studio researches how current and future technology can connect with traditional and emerging health practices to create genuinely holistic products, services and experiences. His team are currently designing a clock for living in the present, planning a documentary on the experience of Dutch euthanasia, looking to transform the NHS advance care planning process for palliative care and working with holistic consultants to radically change the way we move, breathe and work.